Christina Beaumier

Profiles, Articles and Quotes

Fotis Georgiadis. The Future Is Now: “How TV buyers and sellers can connect” With Xandr SVP Christina Beaumier. Authority Magazine. July 23, 2020

Beaumier, Christina. “TV Buying Is Primed for Innovation: A Look at What Comes Next.” ADWEEK. June 2020.

Visionaries Leading The Industry Through and Era of Change. 2018 NYC Television Week 40 Under 40 Honoree. NYC Television Week, October 30, 2018.

Schwindt, Oriana. “AT&T’s Christina Beaumier Speaking on the Language of TV and Digital.” MediaVillage. September 25, 2018.

Poggi, Jeanine. “A Higher Calling: AT&T’s Brian Lesser Dials the Future. Will Anyone Answer?” AdAge. September 10, 2018.

Liyakasa, Kelly. “AT&T Advertising’s Talent Bench Takes Shape.” AdExchanger. March 8, 2018.

"Changing the Game Quantum Leap: Shenan Reed, Linda Fitzsimmons, Karen Kaiser, Suzanne Powers, Christina Beaumier." AdWeek. April 3, 2016.

Liyakasa, Kelly. "Programmatic TV to Remain Patchwork in 2016." AdExchanger. January 4, 2016.

Shields, Mike. "Why Programmatic TV is Still Stuck in First Gear." Wall Street Journal. January 2, 2016.

Liyakasa, Kelly. "Behind Agency Lines: How Advanced TV Is Reshaping Media Buying Structures." AdExchanger. December 3, 2015

Sullivan, Mark. "Consumers Don't Like Video Ads Targeted Using Their Browser History." VentureBeat. October 14, 2015.

Friedman, Wayne. "Higher Acceptable Video Ad Viewability." Mediapost. October 2, 2014.

Liyakasa, Kelly. "Connected TV Players Turn on the Programmatic Pipes." AdExchanger. September 24, 2014.

Kaye, Kate. "WPP's Xaxis Wants to Make Online Video Ad Buying More Like TV." Advertising Age. March 18, 2013.